Strategy Audits

In order to better understand what strategic control performance measures are and how a manager can take such measurements, we need to introduce two important topics: (1) strategic audits and (2) strategic audit measurement methods.

Strategic Audits

A strategic audit is an examination and evaluation of areas affected by the operation of a strategic management process within an organization. A strategy audit may be needed under the following conditions:

  • Performance indicators show that a strategy is not working or is producing negative side effects.
  • High-priority items in the strategic plan are not being accomplished.
  • A shift or change occurs in the external environment.
  • Management wishes: (1) to fine-tune a successful strategy and (2) to ensure that a strategy that has worked in the past continues to be in tune with subtle internal or external changes that may have occurred.

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The Evaluation And Control Of Organizational Strategy
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